Amy Rees Anderson

company culture

You Know Customer Service is Good When You Look Forward to Leaving a Review

Today’s post is written by my son Dalton Anderson:  “My wife and I celebrated our anniversary a bit ago, and we decided to use our Ruth’s Chris Steak House gift card that we had been holding on to since our wedding. My wife made the reservation, asked my sister and bro-in-law to babysit our boy,

Don’t Just Have A Brand Identity, Create A Total Brand Experience

Successful companies don’t just have a brand identity, they create a total brand experience. A total brand experience causes people to FEEL their brand, and I can’t think of a finer example of a Company who has mastered creating a total brand experience then Disney. Years ago I was asked to come out to Disney



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